Our Executive Team

Daniel Chong: Chief Operations Officer

Daniel, oversees the strategic day-to-day operational planning for the factory. With his keen eye for details and technical planning capabilities, he has contributed significantly to the bottom line in creating efficiencies to decrease cost and maximising output. He also works closely with the Chief Executive Officer on the technical operations of the company’s business. Daniel graduated from the university of Waterloo Ontario, Canada with an Honours degree in Civil Engineering. He also completed the American Institute of Banking programme in Preventative Maintenance. Daniel has worked for AECOM, a United States based Fortune 500 Company as a Transportation Designer, before joining Honey Bun in 2010. He has experience in distribution logistics from his previous employment in Toronto Canada.

Dustin Chong: Chief Sales & Marketing Officer 

Dustin joined the company in 2012, as a Regional Sales Manager for select sales routes. In January 2014, he assumed the role of Distribution and Sales Manager. Dustin is in charge of the Management of the entire Sales and Distribution Department, overseeing all sales-related activities with a view to increasing the Company’s sales revenues to meet the agreed business objectives. He is a graduate of the University of the West Indies in Jamaica with a Bachelor of Arts Degree in Business Management.

Alex Balogun: Chief Financial Officer

Alex has over 15 years’ experience building and leading high-performance teams and implementing effective systems of controls across organisations. He has a strong background in Financial Accounting, Taxation, Treasury and Business Process Reengineering. As the company’s head of Finance, he is responsible for overseeing the company’s financial strategic planning, evaluating risks and controls, developing budgets and managing profitability.

Prior to joining Honey Bun, Alex worked in various management roles in Banking, Insurance, Manufacturing and Distribution as an Information Technology Consultant at KPMY Peat Marwick. He is a Registered Public Accountant, and a Fellow of both the Institute of Chartered Accountants of Jamaica, and the Association of Chartered Certified Accountants (UK).

Paula Graham-Haynes: Human Resource and Development Manger

Paula Graham-Haynes is the Human Resource and Development Manager, and is also Assistant to the Chief Executive Officer and Chairman. She joined Honey Bun in 2016, with over 15 years’ experience in Human Resources. Paula has worked for large local and global organisations such as JN General Insurance and Accent Marketing Limited, respectively.

She studied Linguistics at the University of the West Indies, and is a Certified Behavioral Coach. Her passion for talent management drives her commitment to the Honey Bun team to achieve valuable growth for all parties involved in keeping with the organisation’s strategic direction.

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